CLIENT: Kalustyan – a wholesale spice company
PROJECT: Trade Show Panels
BRIEF: Attending their first IFT Food Expo in New Orleans, the client wanted to debut a new branding look and feel. The target audience was to be informed about their high quality raw materials, cryogenic grinding system and focus on quality control and buyers’ needs.
SOLUTION: Created and designed a concept that differentiated them from the competition and positioned them as the superior choice for spices, herbs and aromatics.
Below is a photo of two retractable banners that were displayed at the IFT Food Expo: