CLIENT: MDAdvantage
PROJECT: Edward J. Ill Excellence In Medicine Awards® Dinner Invitations
BRIEF: To celebrate 75 years of tradition, the client wanted an elegant invitation for this special EJI awards dinner. Awards go to New Jersey physicians, healthcare leaders and medical educators during this annual dinner event.
SOLUTION: Created a unique, up-scale invitation with a die cut cover flap and folder. Dinner information and forms were inserted into the pocket folder. A glue dot held the flap down and invitation closed.
To be cost effective, I used only two colors: black and Pantone metallic silver. With a metallic silver sheen and tasteful die cut, this piece radiated elegance.